Behind The Scenes: Stand Out Winter

Behind The Scenes: Stand Out Winter

Set in the middle of the Scottish Highlands, our Stand Out Winter campaign showcases our diverse range of luxury outerwear from Moose Knuckles, Parajumpers, Barbour International and more. These were put to the test as we battled the elements to show how our performance outerwear can take you through the Winter months.

Day 1

To kick off the shoot, we used a Vintage Pontiac to take us along a deserted road in the highlands with vast mountains on either side. This was the perfect setting to show off some new season arrivals before getting into the heavy outerwear. Battling the elements, whilst capturing sleek designs from the likes of C.P. Company, Calvin Klein Jeans and more made for some breath-taking shots that we launched the campaign off with.

Day 2

Set in a deserted ski resort, day 2 was spent at the top of mountains surrounded by the most beautiful scenery. Taking inspiration from our tag line ‘Adventure Is Out There’, we made our journey to the top of the mountain, transporting over mountainous terrain to get high into the sky. Seemingly standing in the clouds meant the views were endless and as the sun rose over the landscape it was the perfect backdrop for the likes of Parajumpers, Stone Island and more.

Day 3

On this day we explored more of the surroundings. Driving in large 4x4s, we ventured into forests that opened up to crashing waterfalls and misty mountains. These provided the backdrops for new arrivals from the likes of MA.STRUM and Pyrenex. Our Stand Out Winter campaign is full of inspiring landscapes that will encourage you to explore with performance outerwear that is sleek but also reliable.

Take a look at our new campaign, Stand Out Winter and shop our range of luxury outerwear online now.

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